SpecialityExecutive director of engagement, Prostate Cancer UK
Executive director of engagement, Prostate Cancer UKTracey Pritchard has been Executive Director of Engagement at Prostate Cancer UK for the past 3 years, and previously held a similar position at Friends of the Earth. She has over 25 years engagement and fundraising experience across a range of charities, some with tougher causes, some with services and beneficiaries and others that purely campaign.
Tracey’s expertise and passion are in shifting organisational mind-sets towards thinking, designing and planning from the perspective of the individual. Having identified people who are most likely to support a cause, she has helped charities find ways to engage these people holistically and build long, multi-faceted, rewarding relationships. Tracey brings experience of leading projects that unite fundraising and marketing with the rest of the organisation to truly put people at the heart of the charity.