Rosie has worked in fundraising for 17 years. She is currently a Partner at More Partnership where she provides strategic consultancy specialising in regular and individual giving, mid-level giving, insight and analysis, and benchmarking. Prior to More Partnership Rosie was Head of Analytics and Data at the University of Bristol where she successfully embedded a data-centred and insight driven approach to fundraising and engagement. Before that she led Bristol’s Regular Giving and Stewardship programmes where she combined donor-centred approaches with data driven strategies to successfully grow regular and mid-level giving and build long-term donor loyalty.
She is a member of the Editorial Board for the Ross-CASE survey of Charitable Giving to Universities and worked with More Partnership to establish and develop the award winning Regular Giving Benchmarking project which, over the last six years, has analysed the giving of more than 35 British and Irish universities.